How We Choose Our Products (A Cat Sits On Them)

A cat, illustrating How We Choose Our Products (A Cat Sits On Them)

Nobody tells you this when you start out, but the real work begins around a shipping department located under the couch.

Naturally there was a committee. Naturally the committee was a pile of boxes, and naturally one box was occupied.

The Short Version, Told Slowly

We asked a customer for feedback. They looked at us, blinked slowly, and left a single hair on the form.

Our standard approach involves a loyalty program that pays in headbutts, followed by a returns policy enforced by staring, followed by a brief and unexplained sprint.

Thank you for reading, and please do not leave anything on the edge of a surface. You know why.

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